Marketing Strategies and Latest Digital Marketing Trends Webinars

If you have an existing template, you can compare my recommendations with your existing templates and determine if it’s necessary to refine it. If you don’t have one, you can check out my template as a starting point, then customize it based on your company’s needs.

My job is to help you connect different marketing dots and help you think strategically. Creating a solid marketing plan is a means to think strategically.

After this webinar, you’ll learn:
– Identify the objective and audiences of your marketing plan
– Determine the elements to include in your marketing plan
– Create a revised template for your plan to better align with your team

If you have any questions about your marketing plan, please send me questions. I’ll make an effort to address it as part of the webinar.

This webinar is not going to tell you what or how you should market. That’s different from industry to industry and company to company. You need to make that call based on business direction, product offerings, and your customers’ sentiments and needs.

I’ll focus on sharing the process that you need to set up internally to be nimble and agile. In addition, I’ll touch on the key elements of marketing that you should pay attention to in order to have a holistic view of your marketing. Essentially, I’d like to show you how to plan and re-plan your marketing while continuing to focus on execution.

You’ll learn:

• What is AI? What are the benefits of AI?
• How can you evaluate AI for Marketing and Sales?
• What are practical examples of AI applications that you need to know?

Bring your questions, I’ll see what I can do. There’s no pitch or agenda. You ask a question and I’ll do my best to provide actionable answers. As simple as that. Bring snacks, coffee, tea or whatever. #Casual and anything related to your business, career development, B2B Marketing and more.

Feel free to join and bring your friends, too!

Hang in there (I know it’s hard. I KNOW!).

Stay safe and healthy.

Bring your questions, I’ll see what I can do. There’s no pitch or agenda. You ask a question and I’ll do my best to provide actionable answers. As simple as that. Bring snacks, coffee, tea or whatever. #Casual and anything related to your business, career development, B2B Marketing and more.

Feel free to join and bring your friends, too!

Stay safe and healthy.

As boundaries between different functions evolve and merge through technology integration, marketing’s role can be expanded to:

• Identify digital marketing elements that can be part of the sales discussion
• Brainstorm specific marketing programs that can aid sales negotiations
• Integrate sales and marketing tools through account-based marketing

Pam Didner, B2B tech marketing consultant, speaker, and author of Effective Sales Enablement and Global Content Marketing, will present the essential marketing trends you need to know in 2020. She’ll discuss digital challenges that marketers commonly face and share actionable solutions and templates you can apply to your job in real-time.

In this webinar, you’ll learn:

• Key digital marketing trends that you need to know
• The impact of these trends on marketing
• Actionable tasks you can apply to your job

You’ll learn:

• Create a sales + marketing symbiotic partnership in your organization
• Map out marketing content + programming to sales
• Identify and develop account-based marketing (ABM) opportunities