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Special edition of B2B Marketing and More podcast with three experts discussing the next-level sales and marketing alignment steps.
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Paul Cowan, CMO of FreshBooks, a SaaS-based platform, shares tips and insight about bridging the gap between marketing and product experience.
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Jharry Guevara, Zoho Business Software Platform Architec, share tips on making a successful career change, especially when you transition from two completely different fields.
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Amy Higgins, Director of Content Strategy at Salesforce, explains how to plan and create an editorial calendar and editorial strategy.
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Melissa Romo, a global head of content, social media, and customer advocacy at Sage talks about how to build a strong brand community.
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Kristina Jaramillo, the president of Personal ABM, talks about where marketers can better help sales boost revenue.
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Ramon Ray, the founder of SmartHustle and host of Breakfast With Champions, talks about how businesses should smart hustle their way to success.
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Kevan Lee, the head of marketing at Oyster, shares actionable growth hack strategies for startups
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A quick guide to sales and marketing alignment and how to use it to reach a modern buyer.
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Social Selling is changing. Learn more about what makes it the new business necessity and how to do it right.
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Learn how to build your brand authority and use earned media for your B2B media coverage from Amanda Milligan, Marketing Director at Fractl.
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Scott Brinker, the VP Platform Ecosystem at HubSpot, Editor at chiefmartec.com, and Program Chair of MarTech Conference, talks about MarTech in practice: opportunities, trends, and challenges.
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