The key to a successful product or service launch lies in your Go-to-Market Plan. With a comprehensive GTM plan in place, your marketing team can attract the right prospects, while your sales team can close deals with ease.
This series of 4 interactive Working Webinars combines a workshop and a webinar to help you create a winning GTM plan.
Be sure to register for each session individually:
- Product and Distribution
- What to Prioritize in Marketing
- Enable Sales to Close the Deal
- Putting Your GTM Plan Together
Join in to learn how to:
- Plan your product and distribution channels based on your business model: SaaS, startup, or established brand
- Define your marketing plans—the most scrutinized piece of your GTM plan—and enable sales with supporting content
- Assemble your GTM plans into a final plan that makes sense to executives and management and wins approval
Register as a MarketingProfs Pro Member and watch on-demand here.
Have questions? Feel free to reach out.
If you’d like to learn more about B2B, marketing, and sales, check out my blog or books page
Subscribe to my YouTube channel B2B Marketing and More for additional resources.
However, if you prefer audio content, subscribe to my Apple podcast channel.
About Pam Didner
Pam Didner is a B2B AI strategist, fractional CMO, and 5x author who helps marketing and sales teams get AI-ready, aligned, and focused on revenue. With 20+ years in the corporate world – across accounting, supply chain, marketing, and sales enablement – she knows how big organizations actually work, and how to move them. She does that through fractional CMO engagements, keynote speaking, workshop training, private coaching, and hands-on consulting. Contact her or find her on LinkedIn. She also leads Microsoft Copilot training programs for enterprise marketing and sales teams.