by Iva Ignjatovic | Sep 29, 2022 | Past Webinars
Content is vital in creating a symbiotic—and successful—relationship and alignment between your sales and marketing teams. Gone are the days when the priorities of Sales and Marketing diverged. Today, sales and marketing teams must work together to attain the same... 
by Iva Ignjatovic | Jun 30, 2022 | Past Webinars
You have a Sales Enablement Plan, but even the best Sales Enablement Plan can get outdated. So, how to keep it going? The best Sales Enablement Plans use a sales content management library, working with account-based marketing. Here’s how to integrate your... 
by Iva Ignjatovic | Jun 23, 2022 | Past Webinars
You’ve completed your Sales Enablement Plan research and preparation. Now what? Creating a Sales Enablement Plan is as easy as 1-2-3! I will show you the three parts your plan needs, plus the hidden insights that will help you create—and present—your best plan... 
by Iva Ignjatovic | Jun 16, 2022 | Past Webinars
Aligning your Sales and Marketing teams requires an action plan! Don’t let your relationship with Sales be a source of frustration. Your marketing team needs a Sales Enablement Plan to get the best alignment with Sales, attract more customers, and increase your... 
by Iva Ignjatovic | Jun 9, 2022 | Past Webinars
Your customers want great content. Your Sales team wants your support! Cross-departmental collaboration can be challenging. Discover how to make it easier for you, and Sales, by getting on the same page regarding content creation. Learn how to think like a salesperson... 
by Iva Ignjatovic | Apr 26, 2021 | Past Webinars
We are all very quick to start writing when in need of content. However, it’s important to know what you want to say about your brand, products, or services. That’s where a messaging framework comes into play. A messaging framework is a prerequisite for editorial... 