Winning the War of Loyalty on Social Media – Customer Care
In this episode of B2B Marketing and More Brooke Sellas, founder and CEO of B Squared Media, talks about customer care and social media.
Why AI is Important to Your Marketing
In this episode, I talk with Paul Roetzer, founder of the Marketing AI Institute, about the future of work for marketers and the role of Artificial Intelligence in marketing.
Fix Your SEO with a Different Approach
Welcome to another episode of B2B Marketing & More. My guest Geoff Atkinson shares tips on how to fix and improve your SEO.
Client-Side vs. Agency-Side Marketing: Career Takeaways
Meet Mary Killea, a Customer Story Strategist from Intel. She talks about marketing career development and the pros and cons of working on either the agency side or the client-side.
The Journey of Transitioning #CMWorld 2020 to a Virtual Event
Meet Stephanie Stahl, General Manager of the Content Marketing Institute and Content Marketing World. Learn more about the first virtual #CMWorld and the transition from physical to virtual event.
A New Approach to SEO Beyond 2020
Today we’re going to talk with Chris Dickey, a search engine marketing expert. Chris is a veteran marketing professional, and also have experience on the PR side of things. His team created the tool Visably.
Digital Transformation Challenges and Opportunities
Meet Kelly Hungerford, the Director of Digital Transformation, Strategy and Services for a global oral care brand Sunstar. We talk about digital transformation challenges and opportunities.
Tips on Running Remote Design Sprints
Meet Catalina de León, a product designer from Buenos Aires. In this episode, we talk about Design Sprint and how to use it in a design process.
Business Benefits of Taking a Break- Part II
Since we are getting closer to 2021 I thought we could all learn how to take a break and make the most out if. Hear what Jen Carroll has to say.
How to Win Back Customers and Regain Their Trust
This time I have a very special guest. Joining us to talk about rebuilding customer loyalty is Jay Baer. He is founder of Convince & Convert and an author and a speaker.
Marketing Automation: a Modern Marketer’s Must-Have
My guest Darrell Alfonso from Amazon has a very strong martech background and today we talk about marketing automation and why it’s important for marketers.
Marketers Can Take a Lead in Disruptive Times
2020 has been an interesting year, especially for all of us marketers. Michael Brenner talks about the B2B marketing landscape, trends and how marketers can lead through disruption.