Don’t Let Summer Slow You Down: Optimize Your Marketing Now

PamDidner

😎 Summer is just around the corner, which means we’re already halfway through 2024.

How does that ALWAYS happen?!

Now … It’s time you take a step back … assess your marketing efforts … and ask yourself the tough questions:

Is your marketing working? What’s working, and what’s not?

What can your team double down on, and what needs a refresh?

Ready to make changes?

⌚ To get you started, I’ve got some ideas to spark meaningful conversations with your team:

Need a messaging makeover? Check out my messaging framework templates that many of my clients swear by.

Want to supercharge your sales team? Take on the 90-day sales enablement challenge and see the results for yourself. Check out my 90-Day Sales Enablement Challenge eBook!

Going all-in on account-based marketing (ABM)? Follow these detailed steps to get started.

And if you’re feeling overwhelmed by AI frenzies, I even have a blog post to help you cope.

As for me…

🖋️ I’ve been experimenting with two new writing styles – TikTok and novel writing

Who knew TikTok could teach me how to get to the point quickly? And novel writing? It’s all about revealing information one bit at a time. Fun, right?

Maybe that’s what you need to do with your marketing – to have fun! Try something different – with a purpose.

What have you been working on? Feel free to reach out … I’d absolutely LOVE to chat or catch up!

If you have events, webinars, or workshops coming up, I’d love to hear from you and speak, lead your workshop – or even guest on your podcast. Just grab some time on my calendar, and let’s TALK!

🎉 Want to meet up? Catch me in these places:

8/7-8/28 | Online

MarketingProfs

Weekly “Marketing Fundamentals” workshop

9/17 | Online

TechTarget Reach

10/1-3 | Atlanta GA

B2BMX East

Workshop: GTM (Go-To-Market)

Fireside Keynote: AI and Demand Generation

10/17 | McLean VA

Gain24 Conference

10/21-23 | San Diego, CA

Content Marketing World

Workshop: GTM and Content Marketing

Session: Marketing ROI

10/29-30 | Chicago, IL

ShowPro Conference

Sessions: Create a Rockstar Presentation

Session: Digital Content Creation and Promotion

11/12-14 | Boston, MA

B2B Forum Workshop: How to Build a Solid Marketing Strategy

11/14-18 | New York, NY

Private Customer Events

PamDidner

Best regards,

Pam Didner

About Pam Didner

Pam Didner is a B2B AI strategist, fractional CMO, and 5x author who helps marketing and sales teams get AI-ready, aligned, and focused on revenue. With 20+ years in the corporate world – across accounting, supply chain, marketing, and sales enablement – she knows how big organizations actually work, and how to move them. She does that through fractional CMO engagements, keynote speaking, workshop training, private coaching, and hands-on consulting. Contact her or find her on LinkedIn. She also leads Microsoft Copilot training programs for enterprise marketing and sales teams.