by Pam Didner | Aug 21, 2018 | Announcement
Hard as it is to believe, even though I’ve only been working for myself for 4 years, I’ve just relaunched my website for the fourth time. That’s pretty much one relaunch per year. I am not talking about changing copy here and there. I am talking about a complete... 
by Pam Didner | Aug 10, 2018 | Announcement
Content Marketing World (CMW) is less than 4 weeks away. As usual, I’ll be doing a session and a workshop. The session is about sales enablement and the workshop focuses on how to scale content across regions. If your job is working with other regions on content... 
by Pam Didner | Jun 12, 2018 | Announcement
I completed my second book, Effective Sales Enablement! Well, let’s be clear, it’s not published yet. The manuscript was submitted to my publisher in April. After several rounds of minor edits, it’s officially been in the production stage since June. The book is... 
by Pam Didner | Feb 9, 2015 | Announcement
When I ran into Lee Odden, CEO of Top Rank, at a conference in May, he had just finished reading the final manuscript of Ann Handley’s second book, Everyone Writes. “I love this book!” he exclaimed with excitement. “You can go to any page in this book and you will... 
by Pam Didner | Sep 4, 2014 | Announcement
I just completed a webinar on how to engineer a global content plan. Once we add the word “Global” in front of “Content Plan”, it feels like extra weight is put on our shoulders. Well, let’s break down a Global Content Plan into two elements: Global and Content... 