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Do You Struggle With Aligning Sales And Marketing?

Do you truly understand what sales needs as a marketer?

Do you struggle with collaboration and communication with sales?

Do you know how to align your content marketing strategy with sales?

Have you established a clear feedback loop from marketing to sales?

Do you know how to develop a Win-Win environment for sales and marketing?

Do you know how to leverage existing marketing elements to enable sales?

Here Is What We Can Do

Lead strategic planning to drive consensus between sales and marketing

Drive joint initiatives through account-based marketing (ABM)

Map content between the sales process and customer journeys

Craft messaging and pipeline frameworks that support sales enablement

Succeed in your marketing career through mentorship and coaching

Build integrated marketing campaigns with sales’ needs in mind

We Work With B2B Companies


Software & Hardware

Fortune 1000 companies



Consulting Firms


Finance & Banking


Marketing Services and Strategic Planning

Looking For Speakers at Your Next Event or Conference?

Customized Keynotes & Workshops
  • Tailored keynotes and workshops to address your agenda and challenges
  • Actionable takeaways
  • Practical and provoking insights with a sense of humor

Preparing For Your Next Career Promotion?

Personalized 1:1 Mentor Package
  • Regular weekly or bi-weekly 1:1 meetings
  • Structured digital knowledge lessons
  • Co-create marketing strategy and dashboards
  • Career development and advice

Ready to Align Your Sales and Marketing?

Actionable Recommendations to Tackle Your Challenges
  • Sales and marketing alignment via content marketing
  • Account-based marketing and sales enablement strategies
  • Customer journey & sales stage integration
  • Sales and marketing content mapping

From Us to You




Pam Didner Portrait

Pam Didner

B2B and Tech Marketing Consultant | Author | Speaker

Being in the corporate world for 20+ years and having held various positions from accounting and supply chain management, marketing to sales enablement, she has a holistic view of how a company runs. She thinks strategically and then translates the big picture into actionable plans & tactics.

Digital marketing requires marketers to think beyond their roles and responsibilities and connect various online and offline dots. She can not only do that but also help your marketing enable your sales team!